GULA | Videodance Creative & film direction
Gula is an exploration of desire, excess, and consumption through the body as both subject and medium.
The project moves away from a literal interpretation of gluttony, instead approaching it as an internal state — a tension between control and surrender, where repetition and physicality become central to the narrative.
I built the direction around cyclical movement and accumulation, allowing gestures to intensify and distort over time. The choreography unfolds in a contained space, where proximity, breath, and contact amplify the sensation of saturation, blurring the line between pleasure and discomfort.
Through a raw and intimate visual language, the piece focuses on texture, rhythm, and fragmentation, using the body to express a visceral, almost unconscious impulse — where desire is no longer controlled, but embodied.